Jump-Start Marketing Consultation
Cost: Free
Details: Each of our authors is entitled to a free marketing consultation, aimed at helping you develop a focused marketing plan for your book. This includes a 30-minute phone call with Inkwater’s marketing and publicity specialist who will help you brainstorm the most effective ways to promote your book.

Ongoing Marketing Consultation and Hourly Work
Cost: $70/hr
Details: Receive advice from Inkwater’s marketing staff on ideas for maximizing your marketing dollars.  Let us help you come up with marketing opportunities uniquely tailored to your book and your audience.  This can also include any efforts to implement activities.

Basic Press Release
Cost:  $150
Details:  Includes the production of a professionally written press release derived from summary material the author provides.  The press release provides the media with information they need and explains why they should give press coverage to the book.  The author receives the press release as an electronic file to enable the author to customize it for each sales contact, if needed.  This service does not include distribution of the release.

Advanced Press Release
Cost:  $350
Details:  Includes the development of a professionally written press release after our marketing expert has read the book or galley.  This ensures the most compelling selling points are included in the release and describes key points of interest.  Cover art is included in the release.  This service does not include distribution of the press release.

Marketing Packages and Discount Rates
Cost:    10 hour package - $599
15 hour package - $825
20 hour package - $999
Details:  Receive a discount using Inkwater’s extensive experience by having our staff do the work for you.  We will do the research, stuff the envelopes, design the fliers, and do what it takes to keep your marketing plan moving forward.

Publishers Weekly Select Placement/Review
Cost:  $299
Publishers Weekly Select is a quarterly publication that focuses on independent authors. Each quarterly will include a complete announcement issue of all self-published books submitted during that period. The listings will include author, title, subtitle, price, pagination and format, ISBN, a brief description, and purchase information. At least 25 of the submitted titles will be selected for a published review.

At least 25 of the submitted titles will be selected for a published review. You are guaranteed a listing and the chance to be reviewed. Not all books receive a full review in the magazine.

Appear on The Authors Show
Cost:  $349
The Author Show conducts internet “radio” interviews. We would submit up to 10 questions that the interviewer asks. The final professionally edited interview lasts about 12 minutes and is posted in their site, which gets about 1,000 visitors per day.

You receive an exact copy of your interview as it was broadcast on the show page in a mp3 file format, with the licensing right to post it on your website, use it in your blog or RSS feed, in any way you might imagine.

-Archiving and Links: Your interview is archived in the show page player for 6 months after the original free broadcast, and is available for on‐demand listening 24/7.

-Reruns: Your interview will periodically rebroadcast during the 6 months archiving, either randomly during the week or for full weekends (3 days Fri‐Sat‐Sun). $349

Note: Video interviews are also available and can be conducted from their production studio in Phoenix, AR or via web cam. If you like to explore this option we can discuss the details with you.

Get Your Book Reviewed by Kirkus
Cost:    Standard Service (7-9 weeks) – $849;  Express Service (3-4 weeks) – $999
Since 1933, Kirkus has been one of the most trusted and authoritative voices in book discovery. Kirkus Reviews magazine has been circulated to book industry insiders and influencers. Their consumer-facing website features more than 300,000 original reviews to help readers find the best new releases. You may choose to publish your review on
KirkusReviews.com, where it can be discovered by industry influencers, agents, publishers, and consumers (unless it’s a negative review, at which point you can request that it never see the light of day). Works of exceptional merit are awarded a Kirkus Star, one of the most revered designations in the book industry.

Your Kirkus review may be chosen to be featured in Kirkus Reviews magazine, which is read by librarians, booksellers, publishers, journalists, and entertainment executives. Their editor may also select it to be featured in their email newsletter, which is distributed to more than 13,000 industry professionals and consumers.

The review can be used in any way you want: on the book cover, your website, press release, emails, social media sites, posters, or anything else. A Kirkus review is a powerful tool for promoting any book. This gives you a chance to obtain an unbiased, professional review (approximately 250-350 words) written in the same format as a traditional Kirkus review.

DISTRIBUTION CAMPAIGNS
Get the word out! Our publicity and marketing campaigns increase your book’s visibility and place it in front of key media and retail outlets that can dramatically expand your visibility.  People cannot buy your book unless they know it exists. Target retailers and media outlets with information about your book.

Publicity Campaign (Media Outlets)
Cost:  5 contacts - $600
10 contacts - $750
Details:  Includes a press release, identification of appropriate media contacts and distribution of the press release via email or US mail to all media contacts. The Inkwater Press marketing professional makes one follow-up call per contact. Author provides copies of books if requested by outlets.

Marketing Campaign (Retail outlets)
Cost:  5 contacts – $425
10 contacts – $575
Details:  Includes a cover letter, identification of appropriate book stores or retail outlets for the book’s unique market and distribution of the cover letter via email or US mail to all outlets. The Inkwater Press marketing professional makes one follow-up call per contact. Author provides copies of books if requested by outlets.